Rachel Cullis Dorsettcreative44
Rachel began her career in PR three decades ago within the press offices of ITV and the BBC. A formative training in television newsrooms has stood the test of time, helping to develop PR skills including crisis management, storytelling and a honed news sense, journalistic writing and a finely tuned consultative approach.
Working across the entertainment sector, on national interest projects, Rachel now specialises in strategic PR for the visitor attractions industry and the food, drink, and hospitality sector. Rachel and her team at Silver Pear Communications are passionate about delivering meaningful PR which supports its clients’ businesses – adding value and going over and above to deliver awareness raising campaigns and ultimately increased footfall, aligned with our clients’ business goals.
As well as running her own PR agency Silver Pear Communications, Rachel also delivers one to one training and workshops in strategic communications to individual clients and via a mentoring programme.
Rachel is also a trained business coach and NLP practitioner, helping clients to establish business goals to drive their businesses forward.